Tech bloggers need to be on top of all the latest news, and even when their personal network delivers news before it breaks, they still need to keep track of how the rest of the Web is covering them and their areas of interest. This public Google Alerts account is an example of how a professional blogger like Robert Scoble can use Google Alerts to track mentions of themselves, and collect news for blog posts. This is only one tool that a blogger should use in their work. Twitter, Friendfeed, and Facebook are additional ways of keeping up to date. If you aren’t familiar with the search syntax used in these alerts, you can review our Google Alerts Tutorial.
Name and website
scoble OR scobleizer
site:scobleizer.com
link:scobleizer.com -site:scobleizer.com
People of interest
“dave winer” OR “steve gillmor” OR “shel israel” OR arrington
Topics of interest
“2010 web”
twitter OR friendfeed OR facebook
Sponsors and products
“building 43″ OR building43 OR link:building43.com
rackspace OR link:rackspace.com
Here is the account now in AlertRank.
You can see that this can be expanded to hundreds of different searches, but Google lets you create 1,000 search terms in a single account, and AlertRank makes it easy to manage them.
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- Public Google Alerts account for an independent book store: Harvard Book Store


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