Public Google Alerts: Brand manager

Controlling the message and perception for the product that has launched untold trillions of spam emails must be an interesting job. This public Google Alerts account gives you an idea of how this brand management can be done for Viagra. These search terms would be used to monitor the brand’s reputation, and produce early warning about changing consumer attitudes.

demo_brand

Blog posts for Google Alerts brand management

Overview of search terms

Reputation monitoring