Get thousands of B2B sale leads delivered for free with Google Alerts

by Adam Green on April 11, 2009

in B2B, Google Alerts, Local search, Marketing, sales leads, sales prospecting

The key to finding B2B sales leads is knowing where to look. Once you know how to describe the right Web page, Google Alerts will do the searching for you, and deliver the results automatically. The most likely place to find contact info for a company is on their contact page. These pages can be found easily with a Google Alert for inurl:contact.

All you have to do to turn this into a stream of B2B sales leads is to tell Google Alerts exactly which kind of pages you want contacts from. To do this, just add a keyword that describes the industry you sell to:
restaurant inurl:contact

There you go, 500,000 pages of contacts for restaurants. A little too broad? Add a location and narrow it down to just local sales leads:
restaurant boston inurl:contact

Now all you have to do is create a Google Alert for this search, and you’ll be notified whenever a new page of contacts in your industry and local area is added to the Web.

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