How it Works: Alert Web Page Features
AlertRank does automatic research on alert pages
Online marketers and SEOs often use Google Alerts to find likely targets for building links to their clients' sites, and to identify good locations for running blog advertisements. AlertRank automatically scans the Web pages of all alerts to find out if the site would be useful for these efforts. These are reported as the answers to four questions:
- Does the site display ads from Google Adsense? If it does, you can consider it as a possible target for a Google Adwords campaign.
- Does the site allow comments? Commenting on a blog is a great way of building relationships with influential bloggers, and creating links back to your site. The rest of the ranking values reported by AlertRank tells you if this site is worth the effort of leaving a comment.
- Does the site have a Nofollow tag? This is of critical importance to SEOs. Nofollow tells search engines not to apply the site's rank when following a link from this site. A high ranking site that allows comments and doesn't have Nofollow tags is a great place to build links. Even if the site does use Nofollow, it still can be useful for a PR campaign.
- Does the site display trackbacks? There are many forms of trackbacks that go by other names, such as linkbacks and pingbacks. AlertRank tests each site for all of these standards. If these are found, then posting a link to this site from another site can be useful for Search Engine Optimization.
Results of these tests are reported in many places by AlertRank, such as the daily Excel spreadsheet email summary.
You will also find these values in the sources listing. Clicking any of the column headings in this list will sort the results. This will allow you see the sources with yes or no values grouped together.
Each individual source page and alert page includes a page features table.
