Add this phenomenal power tool to your daily delivery of Google news/update email alerts - then just stand back and watch it fly. Alert Rank immediately goes to work gathering, sorting, and annotating for you.
All you have to do is review the neat, easy-to-read reports as they arrive.
It couldn't be simpler!
You can create a Google Alerts search term with up to 32 words. Try this search:
book shop
You'll see that the words are found in any order, anywhere in the text. Even combinations of the words, like bookshop are found. Google ignores the use of upper and lower case, so Book Shop would find the same results. There is a common misconception that you have to use AND to combine words, but Google ignores the use of AND.
If you want Google to find multiple words only when they are next to each other and in a certain order, you should put them in quotes. This is especially useful when looking for a multiple word company or product name.
"book shop"
Sometimes Google Alerts can give you too many results, or include items that you aren't interested in. The - sign can be used to create negative keywords that will exclude any item where they are found. For example, any search with the word book is bound to find a lot of results from Amazon.com. You can block those by adding -amazon to the search:
"book shop" -amazon
By default Google searches for all the words in your search term, but you may want to search for any of the words in a list. This can be done by placing OR between the words. OR must be capitalized for it to work:
book OR toy
You can create more complex queries by combining multiple words with parentheses:
(book OR toy) shop
In English this search can be read as book shop or toy shop.
If one of the words in a multiple word query is uncertain, you can put an asterisk in its place. This will tell Google to find results with the most commonly used word in this position. The asterisk can be used with or without quotes around the words:
favorite * shop
